In Jesus’ day, wine was transported & stored in wineskins made from animal skins. As the skins aged, they lost their elasticity. If new wine was placed in an old wineskin, the skin would burst as the wine fermented. So, new wine was always put into new wineskins.
Monday, April 30, 2018
My New Wineskin
In Jesus’ day, wine was transported & stored in wineskins made from animal skins. As the skins aged, they lost their elasticity. If new wine was placed in an old wineskin, the skin would burst as the wine fermented. So, new wine was always put into new wineskins.
The 6 No-no’s of Successful Delegation Part 4: Never Make Assumptions
You’ve chosen the right people for the job, asked them to help you in your organization or on your event & made a vow not to micromanage the very competent people under your leadership. Now, nothing to do but sit back & relax while things happen flawlessly around you, right? Uh, not so fast!
Never Make Assumptions
Now I am going to appear to contradict myself. While you never want to constantly question the people helping you, you must ALWAYS check in with them on a regular basis. There is a very broad line between micromanaging people & abandoning them!
Friday, April 27, 2018
8 Steps to Effectively Share a Message Step #7: Develop a Keynote/Workshop
At this point, you have been working on this topic for quite awhile. You’ve shared it on your blog, written a booklet, done podcasts & more. Now it’s time to share it with a live audience.
PRACTICE-PRACTICE-PRACTICE
Thursday, April 26, 2018
The 6 No-no’s of Successful Delegation Part 3: Never Micromanage
Never Micromanage
Wednesday, April 25, 2018
8 Steps to Effectively Share a Message Step 6: Produce Podcasts/Videos
Developing a personal connection with people in your audience helps promote your message. People like to buy from someone they know. When they feel they have gotten to know you, they want to learn more, either through other material you have created or by buying your books. A podcast & videos are a great way for people to get to know you.
Tuesday, April 24, 2018
The 6 No-no’s of Successful Delegation Part 2: Never Ask for Volunteers
NEVER ASK for Volunteers
Monday, April 23, 2018
8 Steps to Effectively Share a Message Step 5: Create a Digital/Print Book
Friday, April 20, 2018
8 Steps to More Effectively Share a Message Step 4: Create a Booklet
You might believe this is an unnecessary step. You would be mistaken. A booklet serves many purposes in this process. Let’s see what some of them are:
Allows You to Expand Your Message
Your blog series should contain plenty of useful information. You never, however, want to put everything about a topic into any one piece of the process until you get to your book. And even then, you want to be able to refer readers to other formats, like a video or podcast, for even more information. Anyway, while your blog series is more detailed than the infographic, you should have more information to share. I find once I write my blog posts, I begin finding other information to support my message. Or people write comments that offer information or ask questions that help me see areas I need to further develop. A booklet allows you to do this.
Quick to Put Together
You might scoff at creating a booklet, preferring instead to wait until you complete a book. A full length book may take 6-12 months to complete. A booklet can be finished in a weekend. This doesn’t mean you simply throw it together. You always want to create a quality product. Some items, however, can be created in a shorter amount of time than others.
Easy to Giveaway
I always produce a digital version before I have a print version made. A digital version can contain hot links to your blog, your podcast, videos, social media & third party supporting information, like a book that adds on to your message. A digital booklet makes an excellent giveaway for people that subscribe to your mailing list. I just add the PDF to my website & make that the landing page.
A Quick New Item for Your Product Table
If you are really hot on your topic, you want to share it with people as quickly & easily as possible. A booklet allows you to have a physical product to sell when you do events. Your booklets may contain all the information some people want. They are also an inexpensive way for members of your audience to take a piece of you home with them at a low cost. When you do a bang-up job during a presentation, people like having a memento for lack of a better word, to take home with them. While books can be expensive, a booklet is usually only a few dollars. You may find your booklets are the best selling item on your product table.
It Is More Forgiving
There is nothing worse than spending months-years writing a book, having it printed only to discover all the changes you want to make. It’s always hard to let go of your book once you are done writing it. You always want to do MORE! I’m talking about major changes. Info you could have added. Mistakes. A booklet allows you to see where there are holes & gives you the opportunity to fix them. And at a much lower cost then a book. I only print a few booklets at a time so I can make revisions as necessary.
Now you can see how important a booklet is in this process. It is well worth the time & minor expense to produce a booklet, ensuring your future book is filled with even more valuable information than you thought possible.
Thursday, April 19, 2018
The 6 No-no’s of Successful Delegation Part 1: Never Do It Yourself
NEVER Do It Yourself